Centering Lived Experience in Massachusetts Opioid Abatement

Client Chelmsford Health Department (CHD)

Practice Area Substance Use Abatement

How a trauma-informed Community Health Assessment empowered Chelmsford, MA to strategically allocate settlement funds and close systemic gaps.

Balancing Capacity and Compliance

Like many communities, the suburban town of Chelmsford, Massachusetts (population ~36,220), has been deeply impacted by the opioid epidemic. While the town had successfully navigated the complexities of public health programming for years, the influx of opioid abatement settlement funds created a new challenge for municipalities. The Chelmsford Health Department (CHD) was tasked with managing approximately $1.2 million in abatement funding through 2038, all while adhering to strict Massachusetts State-Subdivision Agreement mandates. Under these statutory requirements,  all work done with abatement funds must reflect the input of Massachusetts communities, of People with Lived and Living Experience (PWLLE) with the opioid crisis, of experts in treatment and prevention, and of staff and organizations that are carrying out the abatement work.

Already managing a broad portfolio of municipal duties, the CHD faced a critical capacity gap: how to execute a rigorous, community-driven assessment that satisfied state requirements without overburdening their existing staff. They needed a partner capable of translating community input into actionable recommendations and meaningful investments.

Serving more than 400,000 residents across both urban and rural areas, HCHC focuses on enhancing regional readiness and strengthening cooperation. Many member towns operate with limited public health staff—often fewer than one full-time equivalent—making independent emergency planning difficult. Consequently, these communities rely on HCHC for shared regional resources, mutual aid coordination, and planning support to ensure consistent preparedness and effective disaster response.

Our Approach

A Trauma-Informed Partnership

We initiated this engagement with a clear objective: to prepare Chelmsford with the tools and information needed to engage in proactive, data-driven planning. Our approach was anchored in the belief that the most effective public health solutions are not designed for a community, but with them.

We deployed a mixed-methods engagement strategy, beginning with landscape analysis of Massachusetts Bureau of Substance Addiction Services dashboards and demographic data to identify service gaps. To elucidate those most affected by the crisis, where stigma and fear often prevent residents from interacting with government systems, we moved beyond traditional outreach, utilizing the CHD’s relationships with recovery centers to directly connect with PWLLE  in spaces where they already lived their lives.

In collaboration with the CHD, we co-designed a community engagement process that prioritized qualitative narratives. Partnering with REAL Recovery Centers allowed us to design community-led focus groups in a comfortable, non-clinical way. This trusted recovery environment yielded authentic, actionable insights from PWLLE, capturing critical nuances that numbers alone could never surface.

Key Interventions and Capacity Building

We viewed this project not merely as a report-writing exercise, but as an opportunity to build the CHD’s long-term internal capacity. Recognizing that the CHD should be the face of this assessment, we equipped their team with an extensive toolkit tailored for municipal execution. This included:

  • Facilitation & De-escalation Training Resource Compilation: Connected staff with relevant training to ensure that they felt confident and secure in sensitive community discussions.
  • Administrative Templates: Providing standardized flyers, email outreach drafts, and ethical transcription protocols.
  • Structured Guides: Delivering step-by-step facilitation roadmaps for everything from one-on-one stakeholder interviews to large community forums.

By providing these frameworks, we ensured that the CHD could manage complex outreach while maintaining the high standards required for state-level compliance. BME provided comprehensive background support to the CHD for the duration of the assessment, giving the CHD the freedom to directly engage with the community and develop and remain the steward of relationships built throughout the assessment process. Throughout the engagement, BME provided ongoing guidance to ensure all assessment activities and resulting recommendations aligned with Massachusetts State-Subdivision Agreement requirements and opioid settlement fund allowable-use frameworks, giving the CHD confidence that every investment would be both community-centered and fully compliant.

Outcomes

Insights and Impact

BME Strategies and CHD partnered to analyze community survey data and design a comprehensive strategy to engage and gather input from key informants, cross-sector stakeholders, and PWLLE in the Chelmsford community.   The resulting assessment successfully transformed raw community sentiment into a state-compliant roadmap. Over the course of the engagement, CHD and BME collected and analyzed data from over 300 participants via:

  • 235 community survey respondents
  • Six in-depth community partner interviews
  • Two peer-led focus groups (40+ participants)
  • 10 community members in a public forum
  • 25 supplemental survey participants

The data revealed critical system gaps, most notably the lack of transitional support post-overdose. Residents described a repeated pattern where patients were left without sufficient referral structures and support to navigate their recovery journey. The resulting recommendations moved beyond clinical definitions, emphasizing human connection and an unequivocal focus on PWLLE:

  1. Hiring a Certified Addiction Recovery Coach (CARC) to bridge the gap between emergency response and long-term care
  2. Creating an Abatement Task Force to ensure ongoing involvement of PWLLE
  3. Establishing a dedicated online resource center
  4. Funding rapid-response transportation to eliminate barriers to treatment
  5. Expanding specialized grief counseling and youth prevention services


Lessons Learned and Moving Forward

The Chelmsford project has been recognized by state-level partners as a model for opioid abatement assessments. Our work underscored two fundamental truths for municipal health departments:
  • Trust is a Pre-requisite: CHD’s partnership with REAL Recovery was the single most important success factor in the town’s successful engagement of PWLLE, anchoring the experience in a sense of collaboration to help community members feel empowered to participate and share openly.
  • Empowerment Unlocks Implementation: By focusing on capacity building, we enabled the CHD to lead their own community engagement, resulting in a project that belonged to the town from day one.
As Chelmsford moves into the implementation phase, BME Strategies continues as a strategic partner, supporting the town in translating these recommendations into funded, compliant programs and building the infrastructure that will sustain this work through 2038 and beyond. By grounding every dollar spent in the voices of those with lived experience, the CHD has established a compassionate, responsive infrastructure that will protect its residents for decades to come.

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